Case Study
The Grand Ocean Resort
A full uniform program designed to communicate five-star coastal luxury—built for humidity, high traffic, and brand cohesion.
The Grand Ocean Resort, Miami, FL
Design, Production, and Management for 450+ staff across 12 departments.
Creating a cohesive, luxurious look that withstands the harsh coastal climate and high-volume guest interaction.
The Challenge: Defining Coastal Luxury
The Grand Ocean Resort required a uniform program that immediately communicated five-star luxury while ensuring staff comfort and durability in a humid, high-traffic environment. The existing uniforms were generic and failed to capture the resort's unique, modern-coastal brand identity.
The CDM Solution: Performance Meets Prestige
Our design team developed a palette of light blues, crisp whites, and natural linen tones. We utilized advanced performance fabrics that are quick-drying, wrinkle-resistant, and offer UV protection. Key elements included:
- Front-of-House: Bespoke-fit blazers and trousers for concierge and management, crafted from a lightweight wool-linen blend.
- Restaurant Staff: Custom-designed, breathable shirting and aprons with subtle resort branding.
- Pool & Beach Staff: High-performance, quick-dry polos and shorts in vibrant, resort-appropriate colors.
Results & Management
The new uniforms were met with overwhelmingly positive feedback from both management and staff, who reported a significant increase in comfort and pride. We implemented our full Apparel Management system, including a dedicated online portal for staff ordering and real-time inventory tracking, ensuring the resort maintains a consistent, high-quality appearance year-round.
"CDM Inc. didn't just deliver uniforms; they delivered a cohesive brand experience. The quality and the seamless logistics have been transformative." — General Manager, The Grand Ocean Resort